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Mare di Sanya & Sanya International Honor Lifestyle Show 2012

10-29-2013 11:49 Author:serenity-marina

Serenity Sanya Marina played host to an event of rare importance from 15 to 18 November 2012: Mare di Sanya & Sanya International Honor Lifestyle Show 2012. Attracting thousands of visitors from far and wide, major media attention on a national scale was guaranteed.

Beautiful girls, a vibrant atmosphere, red wine, luxury cars, yachts, private aircraft and other top-end possessions: yes, you can understand all the fuss. The Sanya International Honor Lifestyle Show highlighted not only yachts, but also the new yachting way of life, with representation from as many as 60 countries. The Miss International Yachting Model Pageant was the icing on the cake.


  Opening ceremony on 15 November

Serenity Sanya Marina provided a magnificent setting for amateur and professional photographers alike, with visitors eager to pose next to the yacht of their dreams, dazzled by radiant beauties from around the globe.



  Yacht models take time for a group photo

Activities were divided into two parts: on the one hand, an exhibition showcasing major brands of luxury yachts, yachting equipment, water sports products and high-end real estate, with hands-on opportunities for prospective buyers; on the other, a wealth of conferences and meetings. In addition to the Miss International Yachting Model Pageant World Finals, the organizers also hosted the World Yacht Forum, the World Yacht Design Forum, the Annual Meeting of the Hainan Yacht Association, the Chinese Art Wealth Investment Summit, an Equity Investment Summit and a series of sporting and other events for the benefit of wealthy visitors seeking to understand the exciting new lifestyle within their reach.


The Show was organized by the China Council for the Promotion of International Trade – Commerce Sub-Council, together with the Hainan International Chamber of Commerce and CNBO Exhibition Group Co., Ltd. Co-organizers included the Hainan Yacht Association, the Tourism Development Committee of Hainan Province, the Department of Culture, Broadcasting & Sports of Hainan Province, the Hainan Port-of-entry and Coast Defense Office, and the Hainan Convention & Exhibition Industry Association. Official support was provided by the Commerce Department of Hainan Province. Serenity Sanya Marina played a major role in helping the Show to run smoothly.

  Evening of 16 November: winner and runners up of the Miss International Yachting Model World Finals

Serenity Sanya Marina is a world-class destination for yachtsmen. Blending into the environment and eco-friendly from the design stage, the marina offers more than 300 fully equipped, all-weather berths for yachts up to 40m. Supporting facilities are at the forefront in Asia, with a 100-ton hoist and accessible refueling and pump-out stations. Professional on-site maintenance and valet services are available upon request. In its first full year of operations, Serenity Sanya Marina has contributed to the strategic development of Hainan as an "international tourist island", with racing at a professional level, visits from international fleets, and shows and exhibitions that highlight the rapid development of yachting in China.


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